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Recognize how this program could help you to create a more intelligent organization

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Optional resources:

In 2015, Roger L. Martin, one of Porter’s collaborators, wrote about how the framework continues to be relevant today.

Enrichment activity:

After engaging with this video, conduct some research of your own on how organizations are using cost leadership, differentiation, or focus to achieve a competitive edge. While you are researching, consider a strategy that you believe could help your organization remain competitive. How does AI fit into this strategy?